Mobile wallet users continue to grow and grow, and it’s not difficult to understand why. But alongside this growth come higher customer expectations of what retailers will offer. Here are the top five ways retailers can make mobile wallet a win for them and their customers.
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1 Send Personalised Coupons
Users can download, pretty much instantly, a coupon directly on to their phones into their mobile wallet. It’s simple and effective, and even more so when you personalise the passes for each and every client. Do you have customers that only come in at lunch time? Offer them a lunch discount, or a coupon for breakfast to entice them in at other times.
2 Keep Offers Up to Date
70% of installed wallet passes are kept on devices and never deleted. This presents the perfect opportunity for retailers to continue that connection with customers, by dynamically updating the offers on these passes. Plus send them push notifications to customers explaining what their new offer is and keep those lines of communication open.
3 Make Loyalty Programs Convenient & Valuable
Providing your customers with loyalty cards through mobile wallets makes it easy for customers to access their rewards. They can pull up their loyalty card at the point of sale, and quickly access and monitor their rewards through their phones.
4 Build Deeper Connections Through Exclusive Offers
Reward your most valuable customers by giving them access to exclusive deals and offers. From early access to an annual sale, to members only deals. Whatever it is, push traffic and increase customer loyalty by delivering unique offers direct to their mobile wallet.
5 Drive More In-Store Traffic
You can use mobile wallet to drive in-store traffic. Use geo-notifications to send push notifications to customers when they’re in the vicinity of the store. The ability to send customers reminders or offers to come in store when they’re near by is a guaranteed way to drive more traffic in-store.
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Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.